Tata Power, one of India’s largest integrated power companies, has announced a new collaboration with Salesforce to drive the digital transformation of its fast-growing rooftop solar, electric vehicle charging, and smart home solutions businesses. The partnership supports Tata Power’s long-term clean energy strategy and aligns with India’s wider net-zero goals by creating an intelligent, secure and fully integrated digital ecosystem powered by AI, automation and real-time data insights. The new platform is designed to enable scalable expansion, deeper engagement with customers and partners, and greater operational efficiency across the renewable energy value chain.
As part of this transformation program, Tata Power has deployed Agentforce Sales, Agentforce Service and Agentforce Marketing across its renewable energy subsidiary, Tata Power Renewable Energy Limited. These tools support AI-enabled workflows that improve visibility, speed up decision-making and provide seamless omnichannel experiences for customers and partners. Together, they serve as the digital backbone for Tata Power’s high-growth clean energy businesses, digitising end-to-end customer journeys, automating internal processes, improving lead management, strengthening inventory visibility and enabling real-time monitoring of business performance.
Tata Power has also created a proprietary deep learning and agentic intelligence layer on top of the Salesforce platform to support a zero-touch quality and safety validation process. This digital capability allows instant on-site verification and automated warranty generation, strengthening quality assurance under its Solaroof solutions and reinforcing its focus on safe, reliable project delivery.
Driven by strong policy momentum and rising customer demand, Tata Power’s residential rooftop solar segment has recorded more than 200 percent growth over the past two financial years. Across its wider solar portfolio, revenues have increased fivefold between FY2020 and FY2025, reflecting faster market adoption, digital execution strength and growing customer confidence. Looking ahead, Tata Power and Salesforce plan to jointly develop advanced agentic AI-powered workflows that will transform customer and partner contact centre operations. The two companies aim to deliver faster service resolution, predictive engagement and more proactive support as Tata Power expands its clean energy footprint nationwide.
Dr. Praveer Sinha, CEO and Managing Director of Tata Power, said the collaboration will play a critical role as the company scales rooftop solar, EV charging and smart energy solutions across India. He noted that digital capability is essential to ensuring speed, transparency and trust as the company accelerates its clean energy growth. Arundhati Bhattacharya, President and CEO of Salesforce South Asia, said Tata Power’s approach demonstrates how digital intelligence and customer-centric systems can help drive India’s broader green energy mission. She added that Salesforce is proud to partner with Tata Power in building a future-ready energy ecosystem grounded in AI, automation and data-driven innovation.
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