The Future of Energy Storage: Challenges, Market Trends, Policy Impact, and Growth Opportunities – Thomas Cornell, President & CEO, Prevalon Energy

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Q1. What was the strategic reason behind establishing Prevalon as a standalone energy storage company, and how does it position you in the market?

The energy storage market is evolving rapidly, requiring dedicated focus and agility. As a standalone company, Prevalon can move faster, innovate more freely, and tailor solutions specifically for battery energy storage customers. By focusing solely on energy storage, we bring deep expertise and a purpose-built approach to solving the challenges of integrating storage at scale. This focus allows us to deliver solutions that are not just technically advanced but also aligned with market needs, from utility-scale deployments to industrial applications. Our position in the market is defined by our ability to provide customers with high-performance storage systems that enhance grid resilience, maximize economic value, and meet the highest safety and cybersecurity standards.

Q2. What are the biggest challenges in energy storage today, and how is Prevalon addressing them?

The industry faces three primary challenges: cost/economic viability, supply chain & raw material constraints, and battery safety & cybersecurity.

  • Cost/Economic Viability: Energy storage economics must continue improving to support broader adoption. At Prevalon, we design solutions that optimize the total cost of ownership, offering better efficiency through advanced system design, longer system lifespan, and improved efficiency.  Our solutions are engineered to maximize performance while reducing operational and maintenance costs for customers.
  • Supply Chain & Raw Material Constraints: Dependence on specific geographies for critical raw materials and processing creates risks. We are actively diversifying our supplier base and exploring other global and regional manufacturing strategies to ensure supply chain resilience.
  • Battery Safety & Cybersecurity: With the rapid deployment of large-scale storage, fire safety and cybersecurity are top priorities with increased regulatory scrutiny. We integrate best-in-class battery management, fire suppression, and cyber protections to ensure our systems exceed industry standards. In addition, we utilize battery chemistries that are less prone to thermal runaway with multi layered protection including best in class thermal management and early detection systems to ensure reliability.

Q3. How do you see the energy storage market evolving in the next five years, and what trends will drive its expansion?

Energy storage will move from being a supporting technology to a core component of grid infrastructure. Key trends driving this shift include:

  • Massive Growth in Energy Storage Deployments: this sector will experience exponential growth, driven by the global push for decarbonization and grid resilience. We expect annual deployments to more than double in the next five years.
  • Longer duration storage: As renewable penetration increases; multi-hour storage above 4 hours will become critical for balancing supply and demand and providing grid resiliency.
  • Storage as a Grid Asset: Utilities, grid operators, and governments are prioritizing storage to enhance grid stability amid extreme weather and aging infrastructure. Energy storage will play a bigger role in frequency regulation, peak demand reduction, and capacity markets.
  • Hybridization of resources: Storage will increasingly be paired with renewables and conventional generation to improve dispatchability.
  • Data center energy demand: The explosive growth of AI and cloud computing is driving unprecedented power demand from data centers. These facilities require reliable, uninterrupted power, making energy storage a critical solution for backup power, peak shaving, and grid stability. Storage will play a key role in helping data centers manage energy costs, reduce carbon footprints, and integrate more renewables into their energy mix.
  • AI & Software Driven Optimization: AI driven energy management systems will optimize storage assets for maximum revenue, reducing degradation, and enhancing market participation.
  • Regulatory Acceptance & Promotion: Policy frameworks will continue evolving to provide expanded incentives & market mechanisms including clearer market participation which will lead to more predictable revenue structures, further driving investment.

As energy demand intensifies across sectors, particularly in data centers and electrified industries, energy storage will become an essential component of grid modernization and energy security.

Q4. What role do investments and policy support play in accelerating large-scale energy storage adoption?

Investments and policy support are crucial for accelerating large-scale energy storage adoption. Capital investment provides the necessary funds to develop and deploy advanced storage technologies, driving innovation and cost reductions across the supply chain. Government incentives, such as tax credits, grant programs, and capacity market structures, help reduce project risk and accelerate deployment. These policies also create a favorable regulatory environment, encouraging utilities to incorporate energy storage and streamlining permitting processes.

Together, these financial and regulatory measures create a synergistic effect that drives the growth of the energy storage market by making energy storage projects more financially viable. By providing both the financial resources and regulatory certainty needed, they enable the rapid deployment of storage technologies, enhancing grid resilience, supporting renewable energy integration, and contributing to overall energy security.

Q5. How do you see the demand for energy storage evolving globally, and which regions present the biggest growth opportunities?

The global demand for energy storage is expected to grow significantly in the coming years, driven by the increasing integration of renewable energy sources, grid modernization, decarbonization goals, the need for grid stability, and the rising demand for reliable and secure power in various sectors. As renewable energy becomes more prevalent, energy storage will play a crucial role in balancing supply and demand, ensuring grid resilience, and providing backup power during outages. Key growth regions include:

  • North America: While uncertainty around the Inflation Reduction Act (IRA) has slowed some near-term momentum, long-term fundamentals remain strong. Utilities and developers continue to invest in energy storage to enhance grid reliability, reduce peak demand costs, and support renewable integration. Canada is also expanding its grid modernization efforts.
  • Europe: Grid constraints and aggressive renewable targets are pushing storage adoption, especially in markets like Germany and the UK.
  • Asia-Pacific: China remains the largest storage market, but Southeast Asia and Australia are emerging as major players due to grid instability and energy transition policies.
  • Latin America: Markets like Chile are pioneering storage-friendly regulations, creating opportunities for expansion. Hybrid energy projects are on the rise, and countries like Mexico and Brazil are developing regulatory frameworks to promote energy storage deployment. The region is expected to see significant growth in the coming years.

Q6. How are government policies and incentives shaping the development of the energy storage market, and what changes could accelerate adoption?

Government policies are playing a critical role in accelerating energy storage deployment by shaping market structures, reducing financial barriers, and driving innovation. Incentives such as the Inflation Reduction Act (IRA) in the U.S. and Europe’s Green Deal are designed to create direct economic benefits for storage projects, but uncertainty around implementation can impact investor confidence. To accelerate adoption further, key policy advancements are needed:

  • Clear market mechanisms for energy storage revenue: Capacity payments, ancillary service markets, and time-of-use pricing structures must fully compensate storage for its grid benefits, ensuring long-term economic viability.
  • Standardized interconnection and permitting processes: Streamlining these procedures will reduce project delays and costs, making it easier for storage projects to come online.
  • Support for domestic manufacturing and supply chains: Diversifying battery supply and reducing dependence on single-source materials will enhance energy security, cost stability, and resilience.
  • Long-term policy certainty: Regulatory uncertainty—such as delays in IRA implementation—can slow investment. Stable, long-term policies will provide the confidence developers and investors need to scale storage deployment.

By addressing these challenges, governments can create a more predictable and efficient market for energy storage, driving greater deployment and strengthening grid resilience.

 

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