AdventEnergy Partners with L’ Fisher Hotel to Deliver Reliable Energy Solutions in Bacolod

Representational image. Credit: Canva

AdventEnergy, the retail electricity supply arm of Aboitiz Power Corporation, has announced a partnership with L’ Fisher Hotel in Bacolod City to provide a 673-kilowatt reliable energy supply and conduct energy performance assessment services aimed at optimizing the hotel’s operational efficiency.

According to a statement released on AboitizPower’s website, the agreement marks AdventEnergy’s first project in Western Visayas, signifying the company’s growing presence in the contestable electricity market and enabling more businesses in the region to select their preferred energy supplier.

“Such arrangements reinforce AdventEnergy’s one-stop shop, integrated energy solutions approach. We are honored to be part of L’ Fisher’s mission to continue providing timeless elegance and world-class Filipino hospitality,” said Jonathan Cruz, Assistant Vice President for Business Development and Growth Strategy at AboitizPower.

Cruz added that the partnership aligns with AdventEnergy’s “Always-on Innovation” philosophy, which emphasizes reliability, integration, and sustainability in the delivery of energy solutions.

As part of the collaboration, AdventEnergy will also conduct energy audit services to help L’ Fisher optimize energy consumption, identify cost-saving opportunities, and reduce its carbon footprint. These initiatives support Republic Act 11285, or the Philippine Energy Efficiency and Conservation Act, which encourages businesses to implement sustainable energy management practices.

L’ Fisher Hotel CEO Atty. Roseller Ciocon Jr. said the partnership underscores the company’s commitment to innovation and operational excellence. “Our partnership with AdventEnergy is a forward-looking investment in operational efficiency and an embodiment of our shared value for innovation,” Ciocon said.

He added that the collaboration ensures that L’ Fisher continues to deliver exceptional guest experiences while embracing sustainability. “For over three decades, L’ Fisher has been part of Bacolod’s story — welcoming guests, hosting milestones, and creating memories. As we look toward the future, this collaboration ensures that we continue doing so responsibly.”

AdventEnergy said it will continue to explore partnerships with local businesses nationwide as part of its broader mission to drive sustainable growth and energy efficiency across the Philippines.


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